We’ve all heard the term SEO, which stands for search engine optimization, but what does it mean and how should we be using it? Many small businesses don’t use SEO to their advantage. SEO can determine whether you gain or lose a sale when customers search for your business online before buying. The right online … Continue reading SEO Crash Course for Small Businesses
It’s not too late to prepare Hurricane season officially begins June 1st each year and runs through Nov. 30, but that doesn’t mean that a named storm won’t pop up before then. In 2018 the first named storm, made landfall Memorial Day weekend. No matter each season’s predictions, it’s important to be prepared both at … Continue reading Your Business and Hurricane Season
An important investment for any small business is technology, because most businesses cannot operate without computers or software programs these days. When considering an annual budget, upgrades for technology and related services should be at least one line item. Office technology can make your job and your employees’ jobs easier and more efficient, thus justifying … Continue reading Does Your Office Technology Need a Refresh?
Project: Time Off — a national movement to transform American attitudes and change behavior — reports that 80 percent of workers said they would take more time off if they felt supported and encouraged by their bosses. Beginning in 2000, vacation usage in our country started to fall and has steadily declined since. Some employers … Continue reading Is Paid Time Off a Good Fit for Your Business?
What exactly is social engineering and why should you be concerned about it? Social engineering is a very popular form of hacking that’s been called the greatest security risk in the decade ahead. It can be done by email, phone or text messaging, and usually the hacker is someone trying to trick you into giving … Continue reading The Threat of Social Engineering: What owners need to know to keep their businesses and clients safe.
Fall means football season across the United States, and with 59.3 million people playing fantasy sports this year in the U.S. and Canada, almost anyone can participate. In spite of the popularity of playing fantasy sports — which first started with golf in the 1950s — there are some legal issues involved. Depending on which … Continue reading Is Fantasy Football Good For Business?
Most times small businesses are focused on customer retention, but the reasons for losing a customer can be just as valuable. With so many online tools and the popularity of social media, customer competition is more aggressive than ever before. Customers want you to go above and beyond their expectations because, if you don’t, they’ll … Continue reading 10 Ways to Lose a Customer
Effective July 1, 2017, three of the major credit-reporting companies began following improved standards that will cause some credit scores to rise. As part of the National Consumer Assistance Plan (NCAP), TransUnion, Experian and Equifax are no longer including information about tax liens and civil judgments on a consumer’s record if the data doesn’t include … Continue reading Why Credit Scores are on the Rise
Protecting yourself and your business from fraud allows you to concentrate on what matters most: the success of your business. Running a business is a big investment. Any level of fraud, especially for a small business, could be costly and devastating. Small businesses tend to be more informal, with family-type environments and less checks and … Continue reading How to Protect Your Business From Fraud
Checking accounts are the most widely used financial product in the country. According to the FDIC’s most recent Survey of Unbanked and Underbanked Households in 2015, 75.8 percent of households had a checking account. Most banks offer different levels of checking accounts, from simple ones to those that earn interest and have unlimited transactions. Checking … Continue reading How to Choose The Best Checking Account